Curious? |

Curious about design, branding and business strategy? The list below contains literature for those curious to learn more or in need of inspirational reading for work or studies.

Design & Business

Alfredsson, Ida (2004) Vi & Dom – Samtal om kommunikationen mellan kreatörer och uppdragsgivare ISBN 9163153157
Best, Kathryn (2006) Design Management – Managing Design Strategy, Process and Implementation ISBN 9782940373123
Best, Kathryn (2010) The Fundamentals of Design Management ISBN 9782940411078
Borja de Mozota, Brigitte (2003) Design Management – Using design to build brand value and corporate innovation ISBN 9781581152838
Brown, Tim (2009) Change by design ISBN 9780061766084
von Busch, Otto (2008) Fashion-able: hacktivism and engaged fashion design ISBN 9789197841108
Burenius, Jan & Per Lindstedt (2006) The Value Model – How to Master Product Development and Create Unrivalled Customer Value ISBN 9163063492
Burkhard, Jacob & Peter Zec (2010) Design Value – A Strategy fo Business Success ISBN 9783899391039
Chapman, Jonathan (2005) Emotionally Durable Design – Objects, Experiences & Empathy ISBN 9781844071814
Cooper, Rachel & Mike Press (1995) Design Agenda ISBN 9780471941064
Cooper, Rachel, Sabine Junginger & Thomas Lockwood (2011) The Handbook of Design Management ISBN 9781847884886
Digerfeldt-Månsson, Theresa (2009) Formernas liv i designföretaget – om design och design management som konst ISBN 9789171558459
Eksell, Olle (1964) Design = Ekonomi ISBN 9789178431366
Harvard, Åsa et al (2007) Under Ytan: en antologi om designforskning ISBN 9789187215797
Johansson, Ulla (2006) Design som utvecklingskraft. En utvärdering av regeringens designsatsning 2003-2005 ISBN 9176365077
Johansson, Ulla & Lisbeth Svengren Holm (2008) Möten kring design: om relationer mellan design, teknik och marknadsföring ISBN 9789144034898
Karjalainen, Toni-Matti (2004) Semantic transformation in design: Communicating strategic brand identity through product design references ISBN 9789515581563
Karjalainen, Toni-Matti (Ed.) (2011) IDBM papers vol. 1 ISBN 9789529286416
Karjalainen, Toni-Matti (Ed.) (2012) IDBM papers vol. 2 ISBN 9789526036113
Karlsson, MariAnne et. al. (1999) PRE – Kundförståelse i produktutvecklingen ISBN 9189158210
Krippendorff, Klaus (2006) The Semantic Turn – A new foundation for design ISBN 9780415322201
Lawson, Bryan (2005) How Designers Think ISBN 9780750660778
Liedtka, Jeanne & Tim Ogilvie (2011) Designing for Growth: A Design Thinking Tool Kit for Managers ISBN 9780231158381
Lockwood, Thomas & Thomas Walton (Ed.) (2008) Building Design Strategy – Using design to achieve key business objectives ISBN 1581156537
Lockwood, Thomas & Thomas Walton (Ed.) (2008) Corporate Creativity – Developing an Innovative Organization ISBN 9781581156560
Lockwood, Thomas (Ed.) (2010) Design Thinking – Integrating Innovation, Customer Experience, and Brand Value ISBN 9781581156683
Martin, Roger (2009) Design of Business – Why Design Thinking is the Next Competitive Advantage ISBN 9781422177808
Monö, Rune (1997) Design for product understanding: The aesthetics of design from a semiotic approach ISBN 914701105X
Schneider, Jakob (2011) This is Service Design Thinking ISBN 9789063692568
Schön, Donald (1983) The Reflective Practitioner ISBN 9781857423198
Senge, Peter (2006) The Fifth Discipline ISBN 9781905211203
Svenaeus, Fredrik et al (2009) Vad är praktisk kunskap? ISBN 9789186069049
Svengren, Lisbeth (1995) Industriell Design Som Strategisk Resurs ISBN 9179663117
Woodilla, Jill (Ed.) (2010) New Perspectives in Design Management – Selected writings from Business & Design Lab 2007-2010 ISBN 9789163373701
Österlin, Kenneth (2010) Design i fokus för produktutveckling – varför ser saker ut som de gör? ISBN 9789147094431
Österlin, Kenneth (2011) Allt du behöver veta om Design Management ISBN 9789147096466

Branding

Aaker, David A (1996) Building strong brands ISBN 9780029001516
Dahlén, Micael & Fredrik Lange (2003) Optimal marknadskommunikation ISBN 9789147065738
Gobé, Marc (2009) Emotional branding: the new paradigm for connecting brands to people ISBN 9781581156720
Graffman, Katarina & Jonas Söderström (2009) Konsumentnära varumärkesutveckling – Effektivare varumärkesstrategi med kommersiell etnografi ISBN 9789147094318
Hatch, Mary Jo & Majken Schultz (2008) Taking Brand Initiative – how companies can align strategy, culture, and identity through corporate branding ISBN 9780787998301
Kapferer, Jean Noel (2012) The New Strategic Brand Management – Advanced Insights and Strategic Thinking ISBN 9780749465155
Kotler, Philip (2003) Marketing Insights from A to Z ISBN 9780471268673
Lindstrom, Martin (2005) BRAND sense: how to build powerful brands through touch, taste, smell, sight & sound ISBN 9780749443719
Melin, Frans (2006) Varumärkesstrategi – om konsten att utveckla starka varumärken ISBN 9147060158
Mossberg, Lena & Erik Nissen Johansen (2011) Storytelling – Marknadsföring i upplevelseindustrin ISBN 9789144039787
Olins, Wally (2008) The Brand Handbook ISBN 9780500514085
Rosengren, Sara & Henrik Sjödin (2011) Reklam – förståelse och förnyelse ISBN 9789147090082
Steel, Jon (1998) Truth, Lies & Advertising: The Art of Account Planning ISBN 9780471189626

Strategy & Business Development

Andrews, Kenneth R (1987) The Concept of Corporate Strategy ISBN 0256036292
Howe, Jeff (2008) Crowdsourcing – How the Power of the Crowd is Driving the Future of Business ISBN 9781905211159
Kim, W Chan & Renée Mauborgne (2005) Blue Ocean Strategy ISBN 9789147075560
Neumeier, Marty (2006) The Brand Gap ISBN 9780321348104
Neumeier, Marty (2006) Zag ISBN 9780321426772
Neumeier, Marty (2009) The Designful Company ISBN 9780321580061
Nordström, Kjell A & Jonas Ridderstråle (2002) Funky Business ISBN 9789189388123
Normann, Richard & Rafael Ramirez (1998) Designing Interactive Strategy – from value chain to value constellation ISBN 9780471986072
Normann, Rickard (2008) När kartan förändrar affärslandskapet ISBN 9789147062829
Osterwalder, Alexander & Yves Pigneur (2010); Business Model Generation: A Handbook for Visionaries; Game Changers; and Challengers ISBN 9780470876411
Preddy, Shan (2011) How to Run a Successful Design Business – The New Professional Practice ISBN 9780566091896
Wittenberg-Cox, Avivah & Alison Maitland (2009) Why Women Mean Business ISBN 9780470749500

Innovation

Chesbrough, Henry (2003) Open innovation – the new imperative for creating and profiting from technology ISBN 1578518377
Gaule, Andrew (2006) Open innovation in action – how to be strategic in the search for new sources of value ISBN 9780955111716
von Hippel, Eric (2006) Democratizing Innovation ISBN 9780262720472
Jahnke, Marcus (2013) Meaning in the making – Introducing a Hermeneutic Perspective on the Contribution of Design Practice to Innovation ISBN 9789197999373
Kelley, Tom (2001) The Art of Innovation: Lessons in Creativity from Ideo, America’s Leading Design Firm ISBN 9780385499842
Lavén, Fredrik (2008) Organizing innovation: how policies are translated into practice ISBN 9789172462649
Shirky, Clay (2008) Here comes everybody – How change happens when people come together ISBN9780141030623
Tapscott, Don & Anthony D. Williams (2006) Wikinomics – How mass collaboration changes everything ISBN 9781843546375
Verganti, Roberto (2009) Design-Driven Innovation – Changing the Rules of Competition by Radically Innovating What Things Mean ISBN 9781422124826

Sales

Bayley, Stephen & Roger Mavity (2008) Life’s A Pitch ISBN 9780552156837
Enns, Blair (2010) The Win Without Pitching Manifesto ISBN 9781605440040
Kärrberg, Elisabet Fluff (2011) Selling Design Services ISBN 9789163388682
Phillips, Peter L (2004) Creating The Perfect Design Brief ISBN 9781581153248
Preddy, Shan (2004) How To Market Design Consultancy Services – Finding, Winning and Keeping Clients ISBN 9780566085949
Rackham, Neil (1998) Personlig försäljning – komplex försäljning, från tro till vetande ISBN 9789147046287
Steel, Jon (2007) Perfect Pitch – The Art of Selling Ideas and Winning New Business ISBN 9780471789765
Åkerberg, Mattias & Christer Wiklander (2011) Sälj det med ord! – Konsten att skriva reklam ISBN 9789186691080

Sustainability & Culture

Aléx, Peder (1994) Den rationella konsumenten: KF som folkuppfostrare 1899-1939 ISBN 9789171391742
Architecture for Humanity (2006) Design Like You Give a Damn – Architectural Responses to Humanitarian Crises ISBN 9780500342190
Augustinsson, Erika & Maja Brisvall (2009) Tjäna pengar och rädda världen – den hållbara ekonomins entreprenörer ISBN 9789189388369
Benyus, Janine M. (1997) Biomimicry – Innovation Inspired by Nature ISBN 9780060533229
Björk, Ingela (2002) Handla – Om konsumenternas makt och ansvar ISBN 9189044886
Bornstein, David (2007) How to change the world – Social Entrepreneurs and the Power of New Ideas ISBN 9780195334760
Boyle, David & Andrew Simms (2009) The new economics – a bigger picture ISBN 9781844076758
Chomsky, Noam (2002) Propagandans makt ISBN 9173249033
Chomsky, Noam (1987) Makt, lögner och motstånd ISBN 9173247286
Florida, Richard (2003) The Rise of the Creative Class ISBN 9780465024773
Goldmann, Kjell (2008) Identitet & Politik : nationellt, övernationellt, semi-nationellt ISBN 9789185695539
Hamdi, Nabeel (2004) Small change – about the art of practice and the limits of planning in cities ISBN 9781844070053
Heath, Joseph & Andrew Potter (2006) The rebel sell – how the counterculture became consumer culture ISBN 1841126551
Klein, Naomi (2000) No Logo ISBN 9173248657
Klein, Naomi (2002) Stängsel och öppningar – Rapporter från globaliseringens frontlinjer ISBN 9173249084
Lindström, Sverker (2004) Gränslösa kläder ISBN 917389155X
Mauss, Marcel (1954) The Gift ISBN 9780415267496
McDonough, William & Micheal Braungart (2002) Cradle to Cradle – Remaking the Way We Make Things ISBN 9780865475878
Miegel, Fredrik & Thomas Johansson (2002) Kultursociologi ISBN 9144022956
Mouffe, Chantal (2008) Om det politiska (original title: On the Political) ISBN 9789197671859
Nilsson, Michael (Ed.) (2011) Sociala Medier? – En antologi om en ny tid ISBN 9789197889513
Palmås, Karl (2003) Den barmhärtiga entreprenören ISBN 9789189483248
Papanek, Victor (1984) Design for the Real World – Human Ecology and Social Change ISBN 0897331532
Thorpe, Ann (2007) The Designer’s Atlas of Sustainability ISBN 9781597261005
Schumacher, E.F. (1973) Small is beautiful – a study of economics as if people mattered ISBN 9780099225614
Smithsonian Institution (2007) Design for the other 90% ISBN 0910503974
Steffen, Alex (Ed.) (2008) Worldchanging – A user’s guide for the 21st century ISBN 9780810970854
Storey, John (2006) Cultural Theory and Popular Culture – An Introduction ISBN 0820328391
Thackara, John (2006) In the bubble ISBN 9780262701150
Vera-Zavala, America & Johan Norberg (2001) Global rättvisa är möjlig ISBN 9188420868
de Vylder, Stefan (2002) Utvecklingens drivkrafter – Om fattigdom, rikedom och rättvisa i världen ISBN 9189542088
Östberg, Jacob & Lars Kaijser (2010) Konsumtion ISBN 9789147088744